Last week I went to a Creative Apprenticeship event for Media kids at Broadway. You know, just to scope out the competition. Or something. [Plus, they had free coffee].
While I was there, we heard from some people in Manchester who had their whole media plan up and running, to let us know what we could have in Nottingham. Was pretty interesting.
If you want to know more about Creative Apprenticeships in Media [or Live Events & Promotion in the Arts, which is what I'm focussing on] then GOOGLE. There's way too much information, pdfs, faq lists, etc for me to pinpoint. Depends what kind of info you're looking for.
A good place to start = HERE.